Headline: "Kita bangun negeri ini dengan usaha sendiri" (Build our country by our own work) by saving the result of hard work for future.
Bamboo is the unique tree in Asian including Indonesia. With "bamboo" means to build Indonesia should be from our own work of all Indonesian people, rather bamboo as the symbol of Indonesian spirit.
I created this PSA when I worked for Dipra Advertising in 2003.
It's still the concept. Art and copy by M. Ismail